![]() Rear profile has vertically positioned tail lamps, an LED strip and chunky bumper. ![]() Side profile has flared wheel arches, thick body cladding, sporty alloy wheels, largely flat door panels and roof rails. The pickup has vertically stacked headlamps, integrated sleek LED DRLs and a rugged bumper. A slim-themed font has been purposefully used to ensure that the BYD lettering seamlessly integrates with the surrounding design elements. Egger was earlier with Audi Group, where he had worked as the head designer.įeatures that immediately get one’s attention include the large BYD logo. Credit for the pickup’s eye-catching design goes to Wolfgang Egger, the current design chief at BYD. This is especially true for the front fascia. Even though patent drawings look like it has portal axles, production-spec test mules show much more conventional setup.Ī quick glance reveals that the pickup has a design inspired by Ford F-150. It could be launched under the F sub-brand. The new electric pickup will be part of BYD’s Ocean series. As these appear to be production-ready, launch is expected by the end of this year. Test mules of BYD new pickup have been spotted on road tests.
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